All Startup Guides
Startup practical guide organized by category
๐ก Ideation & Validation
Problem Discovery & Definition
How to find real customer problems
The starting point of a successful startup is discovering real customer problems. This guide covers the process from hypothesis to field validation.
MVP Building Strategy
Validating core hypotheses with minimal resources
An MVP is the most efficient tool for hypothesis validation. Build fast, learn fast.
Customer Interview Techniques
Unbiased conversations for genuine insights
Customer interviews are a critical activity that determines startup direction. Learn proper questioning techniques and interview structure.
Solve Your Own Problem First
How Angus Chang built a $40K/mo solo SaaS from a PDF-to-Excel problem
Start from your own frustration, not market research. Angus Chang wanted to convert bank PDFs to Excel, launched a 1-week MVP, and reached ยฅ6M/month (97.5% margin) in 4 years.
๐ฐ Funding & Investment
How to Create a Pitch Deck
Creating presentation materials that captivate investors
A pitch deck is the first gateway to fundraising. Communicate problem, solution, market size, business model, and team concisely and persuasively.
Understanding Fundraising Rounds
Characteristics of each stage from Pre-Seed to Series B
Startup investment has different expectations and conditions at each stage. Understand the characteristics and preparations for each round.
๐ Growth & Scaling
Finding Product-Market Fit
Reading signals that you are building what the market wants
PMF is the most critical milestone separating startup survival from failure. Learn how to determine if you have achieved PMF.
Growth Hacking Strategies
Creating explosive growth through data-driven experiments
Growth hacking combines creative experiments with data analysis to drive rapid growth. Leverage the AARRR funnel framework.
Unit Economics Analysis
Verifying business sustainability with LTV and CAC
Unit economics analyzes the relationship between revenue per customer (LTV) and acquisition cost (CAC) to verify business model sustainability.
The Profitable Startup
How Linear achieved profitability through small teams and intentional hiring
For years startups were taught to prioritize growth, but Linear argues profitability is the path to controlling your own destiny. This covers small teams, slow hiring, and the peace of mind profitability brings.
๐ฅ Team & Culture
Co-founder Selection Guide
Criteria and methods for finding partners to grow with
The co-founder relationship is the biggest variable determining startup success. Choose based on complementary skills, aligned values, and conflict resolution ability.
Building Remote Team Culture
Achieving trust and productivity in distributed teams
Remote teams need the right culture and tools to succeed. Learn the essentials of async communication, documentation, and trust-based management.
๐ Outsourcing & AI Adoption
Why Software Development Quotes Differ by 3x Between Vendors
Breaking the gap down into effort, rate, scope, and buffer
The same requirements can produce quotes several times apart. Splitting each quote into effort, rate, scope, and buffer shows where the gap comes from and what buyers should check when comparing.
How to Start Bringing AI into Your Business When You Don't Know Where to Begin
Start from the workflow and build evaluation data first
Starting from "can we do something with AI?" turns the means into the goal. This covers how to spot workflows that fit, how to set evaluation criteria so the project doesn't end at the PoC, and how to think about cost, starting from before you place an order.